diff --git a/hack/tfw_magic_start.sh b/hack/tfw_magic_start.sh
index 06b59df..b52a33d 100755
--- a/hack/tfw_magic_start.sh
+++ b/hack/tfw_magic_start.sh
@@ -27,7 +27,9 @@ run_frontend()
 build_baseimage()
 {
     cd $BASEIMAGE_PATH
-    docker build -t $BASEIMAGE_NAME .
+    VERSION="$(cat VERSION | head -n 1)"
+    DATE="$(date +%Y%m%d)"
+    docker build -t "${BASEIMAGE_NAME}:${VERSION}-${DATE}" .
 }
 
 run_backend()